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The Future of Internal Communication podcast is hosted by The Institute of Internal Communication – the only professional body solely dedicated to internal communication. This podcast hosts a range of subject matter experts from within and outside internal communication, each sharing their insights on the future of internal communication. These thought-provoking discussions address the critical role of communication as a driver of workplace trust, connection, community, collaboration, innovation, engagement, culture, change, resilience and performance. Organisations today face a rising tide of challenges, causing widespread disruption and demanding wholesale business transformation. How colleagues communicate both on- and off-line is the glue that holds organisations together. Communication cultivates goodwill and drives alignment around a shared purpose. In a rapidly evolving world, Jennifer Sproul, Dominic Walters and Cat Barnard explore opportunity for internal communicators. As work becomes increasingly digital, data driven, distributed and on-demand, their conversations with thought-leaders examine the human side of work. This series showcases the critical link between empathic communication and workplace trust, connection, community, collaboration, innovation, engagement, culture, change, resilience and performance.
Episodes
Wednesday Oct 02, 2024
Wednesday Oct 02, 2024
Beatrice Ngalula Kabutakapua is a business storytelling coach who uses the power of story to help organisations and their leaders improve their communication styles.
In a commercial world that is increasingly data-driven and preoccupied by measurement, how do we create emotional connection that sustains colleague engagement, builds trust and improves communication at work?
A two-time speaker at the IoIC festival, Beatrice chats with Jen, Dom and Cat and shares why storytelling is such a compelling communication technique, particularly in times of ongoing and profound change.
Takeaways
- Storytelling is a powerful method of communication that engages and connects with employees.
- Stories create an emotional connection and make messages more memorable and impactful.
- Creating a storytelling culture in the workplace allows employees to feel safe to share their stories.
- Storytelling is crucial in change and transformation communication, helping employees understand and care about the change.
- Internal communicators should work on their own storytelling skills and use storytelling as a coaching tool to help leaders share their stories effectively.
About Beatrice Ngalula Kabutakapua
Beatrice Ngalula Kabutakapua is a professional storyteller, having worked as a journalist and documentary maker for a decade, she now supports international organisations as a business storytelling coach. Beatrice applies storytelling to engage, retain and develop internal audiences so that employees advance in their careers, are more productive, and lead with clarity of communication.
LinkedIn | https://www.linkedin.com/in/beatrice-ngalula-kabutakapua/
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